When business people talk Big Data, they often focus on the complexity of dealing with enormous data volume, but that’s changing. Volume alone does not pose the challenge it once did. For example, the ...

Olly Downs, VP of MarTech, Data & ML at Zulily, explains how the online retailer is using the latest tools in artificial intelligence, machine learning, and cloud computing to innovate and serve its ...

For years, SEOs have faced multiple paths when it comes to career development options. For some, the general options involving web development or traditional marketing roles have dominated the ...

It is expected that students seeking enrollment in this program will have sufficient foundational skills and aptitude in computer programming, statistical analysis, information systems, and databases.

The Michigan Tech Data Science MS provides a broad-based education in data mining, predictive analytics, cloud computing, data-science fundamentals, communication, and business acumen. You'll gain a ...

Data analysis can help your company make money — but data isn’t free. In fact, although obtaining good data isn’t always difficult, it can be expensive. For example, the randomized control trials ...

Insights and actionable data. Customer journey analytics require interdepartmental communication and collaboration to be effective. Insights will often impact multiple departments within a business, ...

SMBs was just beginning. As a pioneer in the SaaS industry, Salesforce provided businesses with a platform that constantly monitored and recorded employee actions and tracked KPIs. The vast amount of ...

It can be exciting when your data analysis suggests a surprising or counterintuitive prediction. But the result might be due to overfitting, which occurs when a statistical model describes random ...